Podcasts have emerged as a powerful medium for businesses to connect with audiences, establish thought leadership, and drive growth. We worked with DWF, a leading global law business, to create their new global risk podcasts, from identity creation to production and editing.

The Challenge

DWF came to us with the substantial brief of needing all creative aspects of their new podcast developing and executing. Creating a visual identity and campaign that is slick and refined, with longevity and that communicates both message and brand.

The Solution

Starting with the creation of the name, ‘Risk Matters’, we set out to design visuals for thumbnails, social posts, audiograms and video bookends, that communicated their brand while also demonstrating the essence of the podcast. Using sound wave type ripples that both represent the audio nature of the product, as well as resembling radar and heat maps, which nods to the subject of risk, insurance and insight.

The Result

After sourcing and booking a studio, where recording of the podcast in both audio and multi camera format were created, we cut, edited and enhanced the video and audio podcasts, delivering both a range of striking promotional assets, and professionally produced podcasts that demonstrate DWFs expertise in the sector.