Elevating Legal Content Across Asia: How Epigram are Transforming Digital Communication with Foleon.

The Growing Challenge of Legal Content in Asia

Across Asia, law firms are producing more content than ever. From thought leadership articles and legal updates to white papers, event brochures, and pitch documents, the volume and variety of materials have never been higher.

But while the content itself is strong, the format in which it's delivered often lets it down. Far too much of this valuable work is still being shared as static PDFs, files that are difficult to read on mobile, uninspiring to navigate, and impossible to track.

This leads to:

• Low engagement and high drop-off rates
• A poor reading experience across devices
• Limited analytics on what readers are actually doing
• Inconsistent branding between offices and regions

In today’s digital-first landscape, legal content needs to work harder. Clients, prospects and internal stakeholders expect sleek, responsive communications that feel as professional as the services behind them. And if your content doesn’t meet those expectations, your firm risks missing out on real opportunities to engage and influence.

The Solution: Interactive Content with Foleon

Foleon is a cloud-based content creation platform designed to help professional services firms produce responsive, trackable, and beautifully branded content, without needing coding skills or complex design software.

As an official Foleon partner agency since 2018, Epigram has been at the forefront of helping legal firms transition away from outdated PDFs and towards dynamic, interactive publications that deliver a superior user experience and better business results.

What We Offer With Foleon

• Mobile-first, interactive experiences
  Your content automatically adapts to mobile, tablet and desktop, with touch-friendly navigation, embedded video, and dynamic scrolling. Perfect for the on-the-go decision makers in legal and corporate settings.
• On-brand templates and reusable assets
  We create flexible branded templates that reflect your firm’s identity, making it faster and easier for your teams to produce consistent, high-quality publications.
• CRM and marketing integration
  Seamlessly link your content with HubSpot, Salesforce, or other platforms to drive lead generation, nurture campaigns, and client communications.
• Built-in accessibility and analytics
  Ensure content is inclusive while gaining valuable data insights, track user engagement, bounce rates, time on page, and more.
• Custom design within a structured system
  Even with Foleon’s grid-based editor, we’ve developed bespoke layouts that go beyond templates, creating immersive experiences tailored to your brand.

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Success Across Asia

We’ve worked with legal clients throughout Asia to transform the way they present themselves online, whether they’re publishing insights in Singapore, launching a campaign in Hong Kong, or building pitch materials for multinational deals.

This success isn’t just about design, it’s about presenting legal expertise with impact and professionalism, and making it easier for clients to engage with what matters most.

Why Legal Firms Are Making the Switch

Here’s what firms across Asia are experiencing by moving away from static PDFs to Foleon-powered content:

1. Enhanced Client Engagement

Interactive elements like embedded video, animation, and clear navigation help hold attention. Readers spend more time with the content, and remember more of it.

2. Consistent, Polished Output

Whether it’s a white paper, a proposal, or an event invite, your content looks and feels consistent. We ensure every page aligns with your firm’s brand standards.

3. Scalable Content Production

With branded templates, teams can produce professional publications quickly and easily, without sacrificing quality or chasing designers for every update.

4. Data-Driven Strategy

Know which pages readers spend time on, what they click, and when they drop off. These insights help your marketing and BD teams fine-tune future campaigns.

5. Seamless Integration

Foleon fits right into your tech stack. Connect it to your CRM or marketing automation tools and start tracking ROI from day one.

It’s More Than a Platform. It’s a New Way to Communicate

In today’s legal environment, content isn't just about informing, it's about persuading, engaging, and showcasing your firm’s brand at every touchpoint. Whether you’re publishing a client-facing white paper, a thought leadership piece, or a critical bid document, the experience matters.

Foleon helps legal firms modernise how they communicate efficiently, beautifully, and at scale.

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Let’s Elevate Your Content Strategy

Epigram has helped some of the most respected law firms in Asia reimagine their digital content with Foleon. Now, we’d love to help your team do the same.

Whether you want to test a single interactive brochure or overhaul your firm’s entire digital content suite, we’re here to guide you every step of the way.